Alex Barr, CPA, is a distinguished Accounting, Digital Transformation, and Finance Executive with extensive experience leading innovative digital and data-driven solutions to address complex business challenges.

Known for his strategic vision and operational excellence, Alex has successfully implemented automation and process improvement initiatives across various industries, resulting in significant efficiencies and enhanced data integrity.  Alex offers clients a unique perspective on how to leverage various tools within the technology stack to better organize, integrate, and orchestrate data to create actionable insights that drive greater efficiency, controls, and compliance. He has been recognized with awards from Alteryx and Workato for his contributions to analytics and automation.

Alex has held senior roles at DoorDash, PwC, Johnson & Johnson, and other organizations, where he has spearheaded digital transformation projects, optimized accounting processes, and led cross-functional teams. At DoorDash, he co-led digital transformation in accounting, driving automation and process improvements. At PwC, he implemented digital strategies for major clients, and at Johnson & Johnson he revolutionized audit processes with advanced analytics and RPA. Alex's expertise spans accounting, finance and audit, BI and automation tools, ERP systems, and data warehouse solutions.

Alex holds a BS in Business Administration from the University of Buffalo and is a licensed CPA in New York. Outside of work, Alex enjoys golf, home construction projects and spending time with his wife and daughter at their home in New Jersey.